For men over 50 who know something needs to change
About Marc
Getting out of your own way.
The story behind what I do - and why it matters
A few years ago it all landed at once. Old injuries flaring up, forcing me to change how I trained, not just what I told other people to do. Then: pre-diabetic. High cholesterol.
I'd been a personal trainer for 35 years. I knew the science better than the doctor telling me the numbers. And I still ended up in that appointment.
My first reaction was shock. My second was closer to of course. Knowing what to do and actually doing it, consistently, without letting things quietly drift — that's two different things. I'd spent a career pointing out that gap in other people. Turns out I was standing in it too.
Small changes, kept up for six months. Both markers are back in normal range now. But the diagnosis did something else — it made the future feel real in a way it hadn't before.
Here's the part I don't always say out loud: that gap wasn't new. I'd had a version of it most of my life. Always busy, always "working on it," never quite starting the thing that mattered. Work. The kids. Timing. There's always something to point at when you don't want to look at yourself.
Somewhere around 50, I got honest about it. Saw a therapist. Had conversations with my wife Lisa I'd been putting off for years. Found people who could help me actually build the stuff I said I wanted, instead of just thinking about it.
It didn't get comfortable overnight. But each thing I'd normally have avoided made the next one slightly easier. That's it. That's the whole method — the 10% Method didn't come from a textbook. It came from watching that work on myself first.
The men I work with aren't short on information. They know what they should be doing. What gets in the way isn't knowledge — it's the moment knowing turns into doing, and something puts the brakes on. I know that moment. I've lived it more times than I'd like to admit. My job isn't to shout over that voice. It's to walk alongside you until it gets quieter — until the thing you've been avoiding just becomes the thing you do on a Tuesday. Not perfect. Just moving. Rep by rep, week by week.
If any of this sounds familiar — if you recognise the gap between what you said you'd do and what you're actually doing — you're not behind. You're not broken. You've just been waiting for something to feel ready enough, simple enough, safe enough to start.
This is where you start.
No pitch, no pressure. Just an honest chat about where you are and whether I can help.
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